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Luvvie Ajayi

Awesomely Luvvie
Writer + Author + Digital Strategist

Luvvie Ajayi is a New York Times best-selling author, speaker and digital strategist who thrives at the intersection of comedy, technology and activism.

A 13-year blogging veteran, she’s the voice behind the widely respected blog AwesomelyLuvvie.com, where she covers all things pop culture with razor sharp commentary and wit. Her blog inspired her debut book, titled I’M JUDGING YOU: The Do Better Manual, which was released in September 2016, and was an instant best-seller, landing on the New York Times list its’ first week!


The drive to leave the world better than she found it is the foundation of her work with The Red Pump Project. Created in 2009, Red Pump is a nonprofit that raises awareness about the impact of HIV/AIDS on women and girls. She serves as the national nonprofit’s Executive Director, managing a team working to empower, educate and drive conversation about the epidemic across four states. They have earned a Congressional Record from the U.S. House of Representatives and Resolutions by the Illinois State Senate as well as the City Council of Chicago.

A sought-after speaker, Luvvie leverages her background in marketing, communications and new media to present on topics related to blogging, branding and activism. The University of Illinois alum has spoken on several notable stages including The White House, TedXColumbiaCollege, SXSW, Social Media Week (Chicago, Lagos, Johannesburg), Techne Summit (Egypt), National Association of Black Journalists Conference, among others. She has interviewed bosses like Oprah Winfrey, Geena Davis, Gloria Steinem and Shonda Rhimes. She also runs AwesomelyTechie.com, a site for writers, small business owners and everyday people looking to use technology to make their lives easier as an extension of her marketing expertise.

Luvvie was selected to Oprah Winfrey’s inaugural Supersoul 100 list, voted as the Influencer of the Year at the 2016 Iris Awards and was chosen as a 2015 Black Innovator by XFINITY Comcast. She is also a past winner of the Women’s Media Center’s Social Media Award for using her voice for pop culture critique and gender and racial justice.